Novaform is the Costco brand mattress. Novaform has a reputation for layering foams in different ways and a certain order to create mattresses to suit a range of tastes and needs.
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Novaform is the Costco brand mattress. Novaform has a reputation for layering foams in different ways and a certain order to create mattresses to suit a range of tastes and needs.
Novaform has eight different mattress models. They vary in their construction, with some different cooling features between models, and that is mainly how they vary in how firmness they feel from one customer to another.
Novaform manages to adapt firmness without a wholesale change in materials, and therefore, without increasing their costs. They change how firm or soft the mattress is by reordering the medium-grade foam layers closest to the sleeper.
It’s a big enough line to appeal to a lot of different types of sleepers, but only those who want or are used to the unique feel of memory foam. All of these mattresses are made exclusively of memory foam.
The medium mattresses are the So Fresh and Overnight Recovery. The medium-firm models are the Comfort Grande or the Gel Memory Foam. The firm mattress is Advanced Back Support.
The Serafina Pearl actually comes in three firmness levels—plush, medium-firm and firm.
Type: Memory Foam
Price Range: $449.99 to $799.99
Best for: Hot sleepers since it has several features to keep you cool
Type: Memory Foam
Price Range: $599.99 to $949.99
Best for: Most types of sleepers since it comes in three different firmness levels.
Full Novaform Serafina mattress review
Type: Memory Foam
Price Range: $399.99 to $599.99
Best for: People who insist on clean and sanitary sleep space due to features to resist stains, mold, bacteria, etc.
Comfort Grande Might Be Good For You If….
Serafina Pearl Might Be Good For You If….
So Fresh Might Be Good For You If….
Side Sleepers need, and should like, some give to their mattress. Anything to relieve pain and pressure on hips and shoulders. In this case, a medium mattress is probably your best bet. Take a look at the Overnight Recovery and So Fresh models.
Back Sleepers need something a little firmer. The Back Recovery models and the Serafina Pearl are the firmest in the Novaform stable. Since these are memory foam mattresses, they should give you the contouring you need around your booty.
Stomach Sleepers usually do well with a medium-firm option. Stomach sleepers are the toughest to accommodate because of the competing needs, i.e. contouring for the tummy, but can’t collapse under the hips. I’d say give the Comfort Grade of the Serafina Pearl in medium-firm a try.
PROS
Comes in three different firmness levels
Memory foam mattresses conform to the body and isolate motion
Cheaper than similar mattresses in this category
CertiPUR-US® certified foams (environmentally friendly)
Non-pro-rated 20-year warranty from Costco
Free returns to any Costco for a full refund
CONS
You may get too hot sleeping on this memory foam
Foam can swallow heavier sleepers, making it hard to maneuver
MODEL | TWIN | FULL | QUEEN | KING | CAL KING |
Comfort Grande | $449.99 | $499.99 | $599.99 | $799.99 | $799.99 |
Serafina Pearl | N/A | N/A | $599.99 | $949.99 | $949.99 |
Serafina Pearl Firm | N/A | N/A | $799.99 | $949.99 | $949.99 |
Serafina Pearl Plush | N/A | N/A | $799.99 | $949.99 | $949.99 |
Gel Memory Foam | $199.99 | $249.99 | N/A | N/A | N/A |
So Fresh | $399.99 | $449.99 | $499.99 | $599.99 | $599.99 |
Overnight Recovery | N/A | N/A | $699.99 | $799.99 | $799.99 |
Advanced Back Support | N/A | $499.99 | N/A | N/A | $699.99 |
Novaform Dimensions
MODEL | TYPE | FIRMNESS | WEIGHT (queen) | HEIGHT |
Comfort Grande | Memory foam | Med. Firm: 7/10 | 89.5 lbs | 14 inches |
Serafina Pearl | Memory foam | Medium: 5/10 | 110.7 lbs | 14 inches |
Serafina Pearl Firm | Memory foam | Firm: 9/10 | 96.8 lbs | 14 inches |
Serafina Pearl Plush | Memory foam | Soft: 3/10 | 93.0 lbs | 14 inches |
Gel Memory Foam | Memory foam | Med. Firm: 7/10 | 29.3 lbs | 8 inches |
So Fresh | Memory foam | Medium: 5/10 | 66.0 lbs | 10 inches |
Overnight Recovery | Memory foam | Medium: 5/10 | 74.8 lbs | 12 inches |
Advanced Back Support | Memory foam | Firm: 9/10 | 62.5 lbs | 12 inches |
Comfort Grande Construction
Serafina Pearl Construction
So Fresh Construction
Trial Period
You have 30 days to return the mattress if it doesn’t work for you. You can return it for free through the mail or at any Costco location
Warranty
Novaform mattresses come with a 10-year limited warranty.
Shipping and Delivery
Shipping costs are included within the mattress price. Costco ships via UPS Ground. Your mattress will arrive between 5 to 10 business days.
Folks in Alaska, Hawaii and Puerto Rico can have items shipped there with an additional fee. Obviously, shipping to those places will also take longer.
Availability
You can buy these mattresses both at Costco.com and at actual Costco locations throughout the country.
Novaform has a tight partnership with Costco, so their mattresses have a strong reputation as the “Costco” brand mattress. As such, the company knows it has to come in at a good price to serve the Costco philosophy.
Mission accomplished with the Novaform stable of memory foam mattresses. The eight models come in firm, soft, medium, and medium-firm types, and there are options to appeal to those with back pain, concern about allergens and the hot sleepers among us. It’s a solid selection across the board.
But when you’re talking about needing to cut a corner or two with the quality of the materials, you also have to deal with a mattress with a shorter lifespan. Enough customer reviews question the durability of the Novaform mattresses for me to raise a flag for you here.
However, if your goal is fast and easy, these Costco brand options will do just fine. If you’re used to memory foam and prefer something on the firmer side, Novaform may be a good option.